rf IDEAS welcomes its 25th year in business with a refreshed brand, revamped website, and new products in the WAVE ID line of proximity and contactless identification, mobile credential and authentication readers.A tradition of progressive product development and exceptional customer service is demonstrated in long-lasting partnerships with Imprivata, HP, and Google. "Collaboration is the key to our growth and leadership in the identity access management market," says David Cottingham, president of rf IDEAS. "Our new products-including great strides in contactless authentication-reflect our drive to create market solutions that anticipate and deliver on the changing needs of customers."The redesigned rfIDEAS.com website guides customers to the ideal solution for applications such as employee identification, secure printing, time and attendance, and other areas, with biometric authentication solutions coming soon.The company's newest single sign-on solution, WAVE ID® Nano USB-C, delivers the same wireless reader technology now available in the fast-growing Type-C USB connector, in a design that stands up to hostile environments. It makes reader capabilities possible on smaller devices and is compatible with Apple, Google, and Microsoft USB-C enabled devices, clinician laptops, and mobility applications.The company's commitment to innovation and quality ensures that all processes, product quality control, development and overall corporate management meet and exceed customer expectations. As a result, rf IDEAS was listed for five consecutive years (2011 through 2015) on Inc. magazine's list of America's Fastest-Growing Private Companies prior to its acquisition in 2015 by Roper Technologies, Inc. New branding and product lines continue to reflect this dedication to thought leadership and innovation.