Voice and text-based applications firm IVR Technology Group and CommuniGate Systems are working on a biometric solution that would authenticate users making healthcare-related calls during the call itself.The companies plan to commercialize ActiveAuth, an in-call biometric authentication technology aimed at the healthcare market.With ActiveAuth, a patient can authenticate their identity using their smartphone while on a call with a live agent. The positive verification of the patient's identity is then sent to the live agent thereby allowing the conversation to continue.Akash Desai, President, IVR Technology Group said, “Authentication – knowing the requester is indeed who they say they are – is one of the key challenges in maintaining security over data. Authenticating a caller in a healthcare call center environment is currently done by asking biographic information which is not very secure.”The ask-response transactions also take up valuable time. ActiveAuth uses fingerprint authentication via a smartphone during the call to make authentication more secure and much more efficient. As a company that builds customer experiences everyday, we are thrilled to marry smartphones to call centers like this.”The firms said ActiveAuth leverages IVR Technology Group's expertise in building highly secure, HIPAA-compliant voice applications with CommuniGates' expertise in SaaS delivery with mobile and web applications.ActiveAuth, to be available via the Apple and Android marketplaces, will authenticate a patient's identity during sensitive in-call transactions like requesting access to sensitive medical information or making changes to health coverage plans.

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