A representative group for American businesses that is working on consumer rules covering face recognition technology has stressed that it is forging ahead with development of the framework.These draft rules are now expected to be presented on March 29, but will likely go through further revisions before implementation.Last June, privacy advocate groups walked out of talks on the rules, with representatives from privacy groups including the American Civil Liberties Union, Electronic Frontier Foundation, and Center for Democracy and Technology questioning plans for a voluntary code of conduct for companies using facial recognition.However, representatives of the think-tank developing the rules say progress has already been made, despite the fallouts. The National Telecommunications and Information Administration (NTIA), part of the Department of Commerce, first convened the talks in 2014.”There has been a bunch of really great work done by groups to help their members navigate the universe of facial recognition technology,” Carl Szabo, policy counsel for industry group NetChoice, who is part of the smaller working group developing the draft, told The Hill.”What we're trying to do is take their good work and the work of everyone who has contributed so far and kind of expand it a little bit further to address public-facing uses of facial recognition technology.”