The rise of AI-generated “deepfakes” has intensified the need for secure online identity verification, according to a new study by the FIDO Alliance. While consumers want to use biometrics for remote identity verification, the study reveals the persistence of deepfake trends that continue to make users wary. The modality regarded as the safest by users authenticating themselves online is face biometrics as they do not trust their identity is always secure, especially when making transactions.
Across a poll of UK and US residents, the online services where most people opted to have a choice of using biometrics to enrol were the financial services and government services. A spike in concern over deepfake fraud was reported within 37% of the UK population and 31% of the US population.
The FIDO Alliance, which drives the prominence of using passkeys, offers the first Identity Verification certification program for Face Verification based on ISO standards, which can detect AI-driven deepfake fraud. AI solutions used not to accurately detect a fraudulent identity will be assessed for accuracy, liveness detection, and bias (including skin tone, age, and gender) in remote biometric identity verification technologies. The certification programme standardises a framework for testing biometric performance across accredited laboratories worldwide.
FIDO said “as organisations and policy-makers navigate the evolving landscape of digital identity verification, these consumer insights serve as a testament to the pressing need for independently tested and accurate biometric systems.”
Solution providers are afforded the opportunity to demonstrate “deepfake prevention to relying parties and end users by testing for security, accuracy, and liveness”.
